LiqitrainingTaylor Swift supporters are preparing to attend the sold-out Eras concert in Dublin. The singer is taking her tour to Ireland’s capital, the Aviva Stadium, for three nights beginning Friday, with over 150,000 Swifties expected. It has been six years since Swift’s previous Dublin gigs. The 152-date Eras tour has become the most profitable series of performances in history.
Its arrival in Dublin is not the only major event taking place in the Irish capital this weekend; Pride, Latitude Festival, the GAA football All-Ireland quarter-finals, and Shania Twain will all draw large audiences. So, what has Dublin done to prepare?. Taylor Swift’s concerts are so popular that the garda (Irish police) management deemed the three days a “extraordinary event”.
The wait is over as Taylor Swift’s Private Jet has landed in Dublin. Special precautions are being implemented to guarantee there are enough gardaí (officers) to patrol the city. The police bill for five Garth Brooks concerts in Croke Park in 2022 was €380,000 (£320,000), and it is expected that Taylor Swift’s three nights would cost roughly the same.
On Friday morning, some 300 fans in Belfast were preparing to board busses bound for Dublin. Lucy Glover, 18, told BBC News NI that she has been looking forward to the gig “for so long”. “It’s been a landmark, and now it’s here,” Ms Glover said. Lauren Shannon said “it’s like Christmas”. Monique Uprichard, 23, who was wearing a Lover album inspired dress, said: “I had to plan for the outfit, it’s Taylor Swift.”
Swiftonomics refers to the global superstar’s economic impact. Last year’s US leg of the Eras tour was the first in history to gross more than $1 billion (£792 million). The overseas tour is expected to enhance that sum to as high as $4 billion (£3.1 billion). The much-anticipated UK leg could boost the economy by nearly £1 billion, and the lone Irish city on the tour is also expected to benefit.
Garth Brooks is the only similar global star to have performed in Dublin. An estimated 400,000 people witnessed his five-night performance at Croke Park.
The Dublin Chamber of Commerce estimates that tourists attending the concerts contributed €35 million to the economy. Could Could Swift do the same?
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